Luxury Marketing

As a Macdonald Realty associate I have an unprecedented advantage to promote luxury properties on an international stage. Luxury properties and their unique features deserve special consideration, particularly with more affluent consumers. For qualifying homes, luxury marketing offers the best way to reach that consumer base — whether that buyer is in British Columbia, Canada or across the globe. Year after year, Macdonald Realty leads the way in luxury sales in markets across British Columbia.

Macdonald Realty is a member of Leading Real Estate Companies of the World™ and Luxury Portfolio International®, providing our clients with extensive and exclusive international marketing reach for luxury properties. Our properties are showcased on our exclusive website in Shanghai China macrealty.cn


Leading Real Estate Companies of the World® (LeadingRE) is the home of the world's market-leading independent residential brokerages in 70 countries, with 550 firms and 150,000 sales associates producing 1.3 million global transactions. Their by-invitation-only network is based on the unparalleled performance and trusted relationships that result in exceptional client experiences.

In 1997, 50 of the largest brokerage firms in the United States left a major industry network in order to launch what later became Leading Real Estate Companies of the World® with the goal of controlling their own destiny and creating a network comprised of only the best locally- and regionally-branded firms focused on raising the bar in real estate. Today, they lead the industry in reputation and a long list of metrics related to sales, market coverage, and more. LeadingRE's mantra is "Making the Best Brokerages Better," by providing these leading local brands with world-class business resources and national and global connections. 

Luxury Portfolio International® is a unified collection of the world’s most experienced, visible and highly-regarded experts in luxury real estate. Founded in 2005, Luxury Portfolio exclusively markets extraordinary homes, utilizing a sophisticated mix of online and offline media to position properties for maximum exposure in an elite market.

The program markets over 35,000 properties annually on the award-winning LuxuryPortfolio.com and in prestigious publications circulated around the globe. Encompassing more market-leading independent real estate brands than any network, members are recognized for their agility, expertise and superior competence in both local and global markets. Macdonald Realty honoured to be the trusted local luxury expert in British Columbia.


Online Marketing

Online International Exposure

Our online exposure for your luxury listing receives an unparalleled advantage. Your listing is posted to LuxuryPortfolio.com, Juwai.com, Wall Street Journal Online, and MansionGlobal.com.

Digital Exposure

Our in-house digital marketing team provides listing exposure with over 20,000 impressions and views. Properties will be featured on our social media channels for organic views and promoted through paid advertising via digital display ads.


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